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Web design studio  ·  Auckland, NZ

Websites that win you work.

We design and build custom websites for New Zealand businesses that load fast, look the part and turn visitors into enquiries. No templates. No page builders. No guesswork.

Book a free call See recent builds
  • 1–2 weeksLanding pages
  • 2–4 weeksBusiness websites
  • 3–5 weeksOnline stores
Recent build OWED Budgeting app for New Zealanders
The honest bit

Your website is either winning work, or losing it.

Most people meet your business on a phone, in a few seconds, before they ever pick up the phone to call. If the site is slow, dated or hard to use, they don't complain. They go back to Google and choose someone else, even when you're the best in town.

We build websites around one job: getting the right people to get in touch. Every page, section and button is there to move a visitor one step closer to a call, a booking or a sale.

What's included

Everything a website needs to work.

01 Designed for you, not from a template

A custom design shaped around your brand, your customers and what you sell. Nothing pulled off a theme shelf and recoloured.

02 Built for phones first

Most visitors arrive on a phone, so that's where we start. Then we test on real devices, not just a simulator.

03 Fast to load

Lean code, compressed images and no page-builder bloat, so pages appear quickly, even on a patchy rural connection.

04 Ready for Google

Clean structure, proper titles and descriptions, and fast pages: the foundations search engines reward, set up from day one.

05 Forms, bookings and payments

Enquiry forms, bookings, payments and your email or CRM, connected so every lead lands where you'll actually see it.

06 Easy to update yourself

Change text, photos and prices on WordPress or Shopify, with a plain-English guide written for your site, not a generic manual.

What it means for you

Less chasing. More choosing you.

01

More enquiries, less chasing

A clear site does the explaining for you, so the people who get in touch already know what you offer, and want it.

02

Look like the obvious choice

When your website looks as good as your work, people stop comparing you on price and start choosing you on quality.

03

Stop losing people to competitors

Every visitor who leaves a slow or confusing site is a customer someone else gets. A site that works keeps them with you.

Recent builds

Real sites, live right now.

See all the work
Fintech platform · Product, brand & engineering

OWED

Our own money platform for New Zealanders. It reads payslips and bank statements from every major NZ bank, flags short pays, and turns it all into one number: what's safe to spend today.
Global brand site & e-commerce

d3 Tape

A new global home for d3: a 3D Body Architecture experience, a body-area support finder, a retailer map and trade ordering across seven regions.
Association website & care plan

FAANZ

Rebuilt around the three things members come to do, with pages loading up to four times faster than the old site.
Is this you?

Made for businesses that have outgrown their website.

If any of these sound familiar, we should talk.

  • People find you through referrals or social media, then go quiet once they see your website.
  • You've outgrown a Wix, Squarespace or DIY site, and it no longer reflects the quality of your work.
  • Your site is slow, awkward to update, or looks different on every phone.
  • You're launching a new business or a rebrand and want to start properly.
How it works

Pick a starting point.

Every project is quoted on its own, with one honest number up front. You see a staging link early and give feedback as it takes shape.

1–2 weeks

Landing page

One focused page for a launch, a campaign or a single service, built to turn attention into enquiries.

2–4 weeks

Business website

A multi-page site that tells your story clearly, ranks for what you do, and is easy for your team to edit.

3–5 weeks

Online store

Clean product pages, clear pricing and a checkout that gets out of the way, usually on Shopify.

After launch, care plans keep it fast, secure and up to date, from $95 a month.

Compare services
Book a free call

Ready for a website that wins you work?

Tell us what you have and where it's falling short. We'll tell you what we'd change first, and what it would take.

Book a free call info@smallpie.co.nz